Web Design in Cambridge

Web Design in Cambridge is a pretty hotly contested search phrase, apparently. At least, that's where City Visitor have been investing their efforts - they want to be top of Google.co.uk for web design in Cambridge. And they're doing very well. They offer free, unlinked listings on their site for web designers in Cambridge, but follow this up with the offer of upgrading to a premium, linked, listing.

Cambridge Web Design

What's wrong with that, you may ask. Of course, it's nothing new and City Visitor are not alone - there are dozens of large directories and paid-for search engines out there. However, it was City Visitor's enthusiastic approach regarding web design in Cambridge that originally made us realise that we fundamentally disagree with such a directory's business model. We think it is detrimental to the Internet. If we take City Visitor's success in web design in Cambridge and apply it to hundreds of thousands of other searches, it's not hard to see that unless Google changes, it may soon become useless. The first few pages of results might simply be composed of various directories, containing links to websites that are listed not according to relevance, but to how much each client has paid. Boo!

I Thought This Page Was About Web Design in Cambridge

Well it sort of is. You see, directories like City Visitor grab top spot in Google by cramming the key elements of each page with words and phrases related to web design in Cambridge (often called Search Engine Optimisation). Additionally, of course, they are linking to sites that are to do with web design in Cambridge - other web design companies. The combination of a large, popular site, containing lots of relevant links leads to a high relevancy score with Google. We believe however that directories like City Visitor give no additional value to these links, beyond collecting them all in one place (which is what Google does, after all), and that their size is a misleading guide to how useful they are.

Wouldn't it be fun, we thought, if we could turn the tables on City Visitor, knock them off top spot and then phone them up for once to sell them a "premium listing" on our site for Web Design Cambridge?

You Can Help

If you're feeling generous and agree with what we're doing, why not link to this page with the phrase "web design in Cambridge". This will improve our relevancy score with Google*. Thanks.

Now here are some random links, just like on City Visitor but with the difference of being hand-selected. We spoil you, really we do...

Web Design

We regularly refer to the following sites to swap, share and learn various design tips:

Cambridge

Here are some sites we find useful for stuff about Cambridge

Web Design in Cambridge

And here's the competition. We're confident that Digital Spoke offers something unique, so why not take a look at other web design companies in Cambridge? These sites are no particular order apart from the top 3, which were the only standards-compliant designers we could find.

Web Design in Cambridge - An Artist's Impression

web design in Cambridge
Check out our design skillz! This is Web Design in Cambridge. Oh yes.

Web Design Networks

You'll find enough links for web designers and web designers in Cambridge on the following sites to keep a small child happy for days.

* of course, the more cynical of you may think this is purely a ploy to get top of Google to serve our own ends. We don't disregard this view - in fact, we expect we will generate more enquiries. However, our best and preferred leads come via recommendation and our primary aim with this page is simply as an exercise to see if we really know as much about Google as we think we do. Secondly, we hope to point out, in a light-hearted way, how an Internet of directory-dominated searches may not be for the best in any possible world.

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Digital Spoke contact details: www.dspoke.com - +44 (0)1223 500294 - hello@dspoke.com